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Advantage Mobility Services is an accessible van dealership in Stevens Point, WI specializing in custom conversions for individuals with disabilities. After a recent switch in owners, the company decided they needed a fresh look. The new logo is comprised of three components; a gear - to represent the automotive nature of their business, a wheelchair - to represent who they serve, and several circular shapes that make up one cohesive logo - to represent the inclusive and accessible services they provide. The logo was then applied to business cards, invoices, envelopes, vehicle decals, and t-shirts for the employees. Their website and Facebook page received a complete redesign as well.
Advantage Mobility also believes in giving back by sponsoring and participating in many community events such as the Special Olympics Polar Plunge. To make their company more marketable at these events, their logo was applied to color-coordinating t-shirts and certificates were created to hand out to each participant.